Expertise
Product Management — The Startups and Products I Build
I build and manage products end to end: I find the problem, design the system behind it, instrument it with real analytics, ship AI-enabled features, and keep iterating with the data I get back.
Last reviewed: 19 July 2026
Who this is for
Founders and teams who need someone who can hold both the product thinking and the engineering behind it — discovery, roadmap, instrumentation, delivery and the infrastructure it runs on.
Problems I help solve
- Ideas that never reach a shippable first version
- No product analytics, so decisions run on opinion
- AI features bolted on instead of designed in
- Engineering and product working from different plans
- Launch, store publishing and post-launch measurement gaps
How I approach the work
- 01
Frame the user problem and the smallest useful version
- 02
Design the architecture and data model behind the product
- 03
Instrument events, funnels and session behaviour from day one
- 04
Ship in small increments with a real delivery pipeline
- 05
Read the data, cut what nobody uses, double down on what works
Related case studies
Product Development · 2025
IntelliDoc: AI-Powered Document Intelligence Platform
I designed and built IntelliDoc — a B2B document intelligence platform for SMBs, legal firms, and enterprises. Upload contracts, policies, and documents; interact with them through natural language Q&A, expiry alerts, and conflict detection.
ExploreProduct Intelligence · 2024
Self-Hosted PostHog Analytics on GCP VM
I deployed a self-hosted PostHog analytics instance on a GCP Compute Engine VM and integrated it with both a Flutter mobile app and a Next.js web app — keeping all product analytics data within our own GCP infrastructure.
ExploreProduct Intelligence · 2024
Microsoft Clarity + Layered Web Analytics Stack
I integrated Microsoft Clarity session recording and heatmap analytics into a Next.js web app — alongside PostHog and GA4 — building a layered analytics stack with consent-gated initialisation and GTM-managed vendor loading.
ExploreCloud Engineering · 2024
Cloud Cost Optimisation Dashboard (FinOps)
I built a real-time cloud cost observability and optimisation system — Billing Export to BigQuery as the data foundation, cost attribution by team, anomaly detection for spend spikes, and a Looker Studio dashboard for engineering and finance.
ExploreDevOps · 2024
Mobile App Publishing Pipeline: Play Store & App Store
I built and managed the complete end-to-end publishing pipeline for a mobile app — code signing, automated builds with Fastlane, store listing management, crash monitoring, and progressive rollout management for both Android and iOS simultaneously.
ExploreAI Engineering · 2025
Tingo 102.5 FM — Africa's First AI-Powered Radio Station
I led the end-to-end technical design, infrastructure build, and launch of Tingo 102.5 FM — a live, continuously broadcasting radio station where all content is generated and delivered by AI systems running on GCP.
ExploreRelated writing
Related services
Cloud FinOps & Cost Optimisation
I audit your GCP or Azure spend, identify waste, and build the infrastructure for ongoing cost visibility — billing exports to BigQuery, anomaly detection, committed use discount analysis, and a real-time Looker Studio dashboard.
ExploreApp Store & Play Store Programme
I manage the full mobile publishing lifecycle — code signing, automated build and release pipelines with Fastlane, Play Store internal/closed/production track management, TestFlight, crash monitoring, and Google Play Testing Programme enrolment.
ExploreCloud Observability & Monitoring Setup
I instrument your GCP services with structured logging, distributed tracing, and custom metrics — then build the dashboards and alerts that give your team full visibility into production health before your users notice something is wrong.
ExploreProduct Analytics Infrastructure
I deploy and configure a self-hosted PostHog analytics stack on GCP — keeping all product event data within your own infrastructure — and integrate it with your web and mobile apps for unified behavioural analytics across platforms.
ExploreFrequently asked questions
What kind of products have you built?
IntelliDoc, an AI document-intelligence platform; Aptoe; Tingo 102.5 FM, an AI-powered radio station; plus the analytics and publishing infrastructure behind them.
Are you a product manager or an engineer?
Both, and that is the point. I run discovery and roadmap, then build or lead the build of the system that delivers it.
How do you measure product success?
Self-hosted PostHog, Microsoft Clarity and layered web analytics — funnels, retention, session replay and cost per outcome rather than vanity totals.
Can you take a product from idea to store launch?
Yes. My work covers the build, the CI/CD pipeline and the Play Store / App Store publishing pipeline that gets it in front of users.
Discuss a technical problem
Share the system, constraint or control you are working through. I will help clarify the engineering scope and the next useful step.
Contact Abraham O. Samuel